88% of UK holidaymakers considering changing where they holiday in 2025
Following a 12 months of maximum heatwaves in Continental Europe, and backlash over overcrowding in standard locations, new analysis* from Staysure journey insurance coverage supplier, finds that Britons are reconsidering their future vacation locations. 9 in ten Britons (88%) have thought of altering the place they vacation through the summer season months, with over a fifth (22%) citing considerations over excessive warmth, practically 1 / 4 (23%) referencing overcrowding and a 3rd (32%) stating it was all the way down to elevated prices.
Carbon footprint considerations account for one in ten (11%) individuals contemplating a change in location through the summer season months, however that is of extra of a problem within the 35-44 age group with 17% stating this as a purpose for reconsidering.
Those that desire abroad summer season journey, are principally drawn to southern nations comparable to Croatia, Greece, Italy, Spain and the South of France (38%). In the meantime, just one in ten (10%) go to the northern nations like Lithuania and Estonia. Brits are drawn to Southern European primarily for the local weather, with two thirds citing this as the first draw (68%), adopted by the tradition and meals (55%) and the surroundings (48%). Excessive temperatures in Southern Europe have dominated headlines, with July seeing a number of nations bordering the Mediterranean affected by excessive heatwaves.
One in two Brits (50%) desire to staycation within the UK, through the summer season months. That is notably true of individuals within the South-West of England, with the determine rising to nearly 60% on this area. This may very well be all the way down to the proximity to a number of the UK’s finest seashores and higher than common UK climate temperatures.
Conversely, 1 / 4 of Britons (26%) would think about travelling to a rustic listed on the UK Overseas, Commonwealth & Growth Workplace’s (FCDO) ‘no journey’ listing, with half of these (49%) stating that they’d accomplish that to get outdoors of their consolation zone.
If the FCDO, World Well being Organisation or native authorities have suggested in opposition to all or all however important journey to a vacation spot, it is probably not secure so that you can journey there. Should you journey in opposition to the FCDO’s recommendation, it could render your journey insurance coverage coverage void so it’s finest to verify together with your supplier.
Simon McCulloch, Chief Industrial Director at Staysure commented: “Holidays, be they within the UK or overseas, enable individuals time to down instruments and luxuriate in a much-needed break, and hopefully some heat climate and sunshine. The intense warmth skilled by holidaymakers this 12 months, is among the causes persons are reconsidering their journey plans for Southern Europe. The hovering prices, in opposition to the backdrop of individuals feeling financially squeezed and studies of protests in response to overcrowding are additionally answerable for individuals contemplating their choices.
“Guaranteeing you’re well-prepared when travelling, wherever you go, is paramount. Having the precise journey insurance coverage coverage in place as quickly as you guide your journey not solely affords the peace of thoughts you deserve whereas on vacation, but in addition safeguards you from expensive bills and administrative hassles ought to sudden points come up earlier than you depart and through your travels.”