BBQ Bros Partners with Beetroot Hospitality to bring 8 restaurants to the UAE
BBQ Bros publicizes its three way partnership with Beetroot Hospitality and confirms its plan to open eight eating retailers within the UAE by 2027. A Memorandum of Understanding for a primary flagship location has been signed with a gap by August 2025 in Dubai Creek.
The strategic partnership introduces BBQ Bros’ genuine flavors and distinctive BBQ expertise to the UAE’s dynamic culinary panorama by eating places, pop-ups, public occasions, festivals, social occasions, particular celebrations, and personal catering.
Presently, BBQ Bros has established operations in Belgium, on the famend Tomorrowland pageant, in addition to in Lebanon, Egypt, and Kuwait. With the UAE being a key marketplace for culinary innovation and variety, this three way partnership marks a major step within the model’s enlargement technique.
The collaboration will leverage Beetroot Hospitality’s in depth native market data and operational experience, facilitating the opening of a number of BBQ Bros retailers throughout prime places. BBQ Bros UAE plans to develop into numerous segments of the meals market, together with pop-up places, catering companies for each personal and public occasions, and participation in festivals.
“Partnering with Beetroot Hospitality is such an thrilling step for us,” stated Mario Aoun, proprietor of the BBQ Bros international model. “The UAE is an unbelievable market, and we will’t wait to convey our international BBQ flavors to this vibrant group. This three way partnership not solely marks a milestone for our model but in addition permits us to share our ardour for barbecue with the various and full of life group within the UAE.”
Antoine Massé and Alexander Suski, Managing Companions at Beetroot Hospitality, expressed their enthusiasm: “We imagine that the UAE is the right marketplace for the enjoyable, cool, and BBQ way of life model of BBQ Bros. With our insights into native preferences and traits, we’re assured that we will adapt the BBQ Bros model to resonate with UAE clients whereas sustaining the authenticity the model is thought for.”
The primary BBQ Bros outlet is ready to open within the Dubai Creek space by August 2025, with further places to observe. The menu will function a various vary of barbecue dishes, crafted with the best components and impressed by conventional grilling methods from around the globe.
As a part of this three way partnership, BBQ Bros and Beetroot Hospitality are dedicated to sustainability and group engagement, guaranteeing their operations contribute positively to the native financial system and surroundings.